Wednesday, April 25, 2012

The Main Thing

"The main thing is to keep the main thing the main thing."  
- Dr. Stephen Covey

Stephen Covey's phrase says it all.  First, you've got to know what your main thing is. Our main thing is to recruit and build a team of independent associates from coast to coast. This business is all about building a team. This means to consistently meet face-to-face with people to share the opportunity, sponsor them into the business, and then help them sponsor people into the business. That is your main thing. Keeping the main thing the main thing will see you succeed with growing your businss. Secondly, learn how to use the available tools to assist you with building your team. Tools include: recorded 24/7 Hotline, 3-way calling, weekly calls and webinars, and the team support site www.burgessbiz.com.

Don't get side-tracked with busy work, hanging around Facebook chit-chatting, or just selling product for that easy retail sale. The main thing means to book appointments to meet with people face-to-face. Invite guests to join you on a 3-way call into the weekly Tuesday Team Testimonials call. It means to watch the Wednesday Opportunity Webinar with a couple of prospects at your home around your computer, then sponsor them into the business while they are excited.

Once you sponsor a new person, immediately use your 48-Hour Checklist to orient them into the business. Assist them with writing their goals, starting their Prospect 100 list, and making the first 5-10 calls. Get them started right so that they see success with team building and growing their business too.

Keep the main thing the main thing. Let no one detur your efforts. Stay on target. Stay on track. Once someone is sponsored in, engaged and anchored (have started building their team), say ... "the next one's even better!" Then sponsor someone new - keeping the main thing the main thing!

1 comment:

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